MASTERCHEF
Working with UK publishers I was responsible for the art direction of two MasterChef books. I advised on brand values, colours, typography and layout. I was also responsible for ensuring that all global partners adhered to the same brand values, aesthetic and photography styling for any MasterChef book.
Photography © David Loftus.
BOROUGH MARKET
Using the new 'Market Explorers' branding I developed and designed a set of six educational booklets and accompanying cooking guide for Borough Market. Each book is dedicated to an ingredient, to educate primary school children and help them explore the market.
Each book will initially be launched as a digital e-book on Facebook before being printed later in the year.